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User-Centered Design FAQ
Cluster Analysis for Web Site Organization
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"This paper outlines the premises of and describes a method for using card-sorting and cluster analysis to involve users in the organizational design of Web sites. Members of a site's target audience sort cards representing key pages of a proposed site into groups. Cluster analysis is then performed across all participants' card groupings to produce site diagrams. By revealing the perceived relatedness of the key pages, these diagrams can help guide the navigational design of the site to meet users' expectations, resulting in a more usable site." (via WebWord) (2000-01-16)
The link address is: http://www.internettg.org/newsletter/dec99/cluster_analysis.html
