Information Anxiety 2
Enterprise Information Architecture: A Semantic and Organizational Foundation
Using Language to Persuade Web Audiences
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Designers must treat language as an integral part of a site's design. This means approaching each word on a page with the same intensity as you would your programming code and interface design. To do this takes some planning, creativity, and skill. Writing for the Web involves being aware of your audience and what you intend to communicate. We must know our audience intimately, understand our intent clearly, and be constantly aware of the way writing is integrated into our designs. (2001-07-08)
The link address is: http://www.webtechniques.com/archives/2000/04/desi/
